Academic Project: Ashvini Menon, Final Year, Rachana Sansad College of applied art and craft.
Guide: Gangadharan Menon and Vijay Kherde.
A campaign envisioned for Decathlon. It has a vision to make sports accessible to all. This was the core idea that helped build the humor-filled theme of the campaign.
Awards: Communication Art Guild Award (CAG) Bronze - Best FMCG Campaign 2012 | Young CAG Bronze - Best Overall Performance 2012 | Rachana Sansad College of Applied Art Final Year Exhibition - Gold Medal 2012 | The Access Award for Inter College Excellence in Design Projects 2012.